Biography
Shone (alternative rock band): NY Based project conceived as early as December 2010. In December 2012 Shone started a viral marketing campaign, followed by the release of the album "Heat Thing" in early February 2013.
Identified members: Andrew Accardi (Robbers), Brian Lane, Vincent Accardi (both from Brand New), Mike Strandberg (Kevin Devine & the Goddamn Band?), Ben Homala (Bad Books) and Joe Cannetti (also Bad Books?).
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Levi Gudmundson seems to be a fictional character who is represented by vocalist Andrew Accardi. He has dropped clues and letters which sent NJ based fans on a treasure hunt to find clues, which ultimately located the first released song from the group.
Affiliates: Brand New, Kevin Devine, Manchester Orchestra, Bad books, mewithoutyou, John Nolan, Levi Gudmundson, Jesse Lacey, Vince Accardi, Andy Hull, Thrice, Sainthood Reps, and a host of other artists are involved.
Biography text from Last.fm, available under CC BY-SA.